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Business Details
38 Years
experience
Strategic Interior Design & Branding Experts
Established in 1988, DLSM Studio has built a legacy of delivering award-winning spaces across luxury and lifestyle hospitality, leisure, and senior living industries. Our strategically-led approach combines creativity and curiosity to craft distinctive environments that align with clients' brand identities. With 37 years of experience, we specialise in creating operationally effective, commercially driven designs tailored to each client's unique vision. Our global team operates from Brighton, UK, Dubai, and Europe, serving an international clientele with on-the-ground expertise. We offer a comprehensive suite of services including strategic workshops, brand identity development, and technical interior design implementation.

Our portfolio spans hotels, restaurants, and senior living spaces across the UK, Asia, UAE, USA, Europe, and Africa. Backed by a network of trusted suppliers and craftsmen, we ensure every project meets the highest standards of quality and finish. Client testimonials highlight our ability to deliver on time, on budget, and with exceptional attention to detail. As a finalist in prestigious awards like SBID and International Hotel & Property Awards, we continue to shape inspiring environments worldwide. Our culture fosters innovation and passion, attracting talented creatives who thrive in a positive, collaborative workspace.
Services
Strategy Workshops Brand Identity Interior Design Project Management Consultancy
Details
  • Year established: 1988
Highlights and features
  • 37 years of strategic design experience in luxury hospitality sectors
  • Tailored approach to each client's unique vision and brand identity
  • Global team with expertise across UK, Dubai, Europe, and international markets
  • Comprehensive services from strategic workshops to technical implementation
  • Proven track record of delivering award-winning projects on time and budget
What people say
Second to none High-standard of work Award-winning spaces Exceptional project management Contemporary, fresh look
Services
Strategy Workshops
Our strategic workshops combine qualitative research and market analysis to develop tailored solutions. We conduct competitor landscape assessments and trend reporting to create commercially viable concepts. Clients benefit from data-driven decision-making that aligns with their business objectives while ensuring operational effectiveness.
Brand Identity
We create cohesive brand identities through naming, visualisation, and environmental design. Our approach integrates signage, print, and digital elements to establish consistent brand messaging. This strategic branding ensures commercial viability while maintaining aesthetic appeal across all touchpoints for hospitality environments.
Interior Design
Our interior design service focuses on creating distinctive environments that reflect brand DNA. From concept development to technical implementation, we deliver spaces that balance beauty with functionality. Each design solution considers local context and guest experience while maintaining commercial viability and operational efficiency.
Questions
What sectors does DLSM Studio specialise in?
We focus on luxury and lifestyle hospitality, leisure, and senior living sectors, creating distinctive environments for hotels, restaurants, and residential spaces worldwide.
How many years of experience do you have?
With 37 years of experience since our founding in 1988, we've built a legacy of award-winning projects across five continents.
What services do you offer?
We provide strategic workshops, brand identity development, interior design, and full project implementation services tailored to each client's specific requirements.
Which regions do you operate in?
Our team works across the UK, Dubai, Europe, Asia, UAE, USA, and Africa, with a network of trusted suppliers and craftsmen in each region.
Do you offer career opportunities?
We regularly seek talented interior designers and graphic designers. Please check our careers page for current openings in our Brighton, Dubai, and European teams.